45 Days
BEGINNER BUSINESS & MANAGEMENT INTERNSHIP
Digital Marketing Basics & SEO Fundamentals
Digital Marketing Basics & SEO Fundamentals is a Beginner internship track focused on Foundational skills, syntax, basic tools, and core industry workflows.
2 Months
Beginner
Choose portfolio projects from your selected level
Beginner internship certificate and mentor-guided learning
Real-world assignments in Technical SEO & Site Architecture
Enrollment Form
Secure your seat
Connect With Our Team
Fill your details and our team will contact you shortly.
Outcomes
What this program helps you build by the end
Outcome-focused highlights designed to make the value of the program easy to understand at a glance.
3 Portfolio Projects Required
Project requirement for this tier
Business & Management
Career domain
Curriculum
Build practical skills through structured module work
Every module is sequenced to help learners move from guided basics to stronger, portfolio-worthy execution.
Define Project Brief
Write the objective, scope, inputs, constraints, and acceptance criteria for Robots.txt Generator in Digital Marketing Basics & SEO Fundamentals.
Submission
Brief document with objective, scope, assumptions, and acceptance criteria.
AI Review Focus
Checks clarity, scope, realism, and alignment with the selected course topic.
Plan Workflow
Break Robots.txt Generator into milestones, required tools, source data, validation rules, and final output format.
Submission
Milestone checklist with tools, data requirements, and review plan.
AI Review Focus
Checks sequencing, tool fit, completeness, and execution readiness.
Build Core Output
Writing the exact text syntax to Allow Googlebot to crawl the site, but strictly Disallow crawling of the /admin/ and /checkout/ directories
Submission
Project file, repository, design link, spreadsheet, report, or implementation artifact.
AI Review Focus
Checks whether the artifact is complete, structured, practical, and reviewable.
Document and Review
Explain key decisions, test Robots.txt Generator against the brief, and record fixes or limitations.
Submission
README, decision log, quality checklist, screenshots, or demo notes.
AI Review Focus
Checks reasoning quality, evidence of review, and portfolio presentation readiness.
Define Project Brief
Write the objective, scope, inputs, constraints, and acceptance criteria for XML Sitemap Formatter in Digital Marketing Basics & SEO Fundamentals.
Submission
Brief document with objective, scope, assumptions, and acceptance criteria.
AI Review Focus
Checks clarity, scope, realism, and alignment with the selected course topic.
Plan Workflow
Break XML Sitemap Formatter into milestones, required tools, source data, validation rules, and final output format.
Submission
Milestone checklist with tools, data requirements, and review plan.
AI Review Focus
Checks sequencing, tool fit, completeness, and execution readiness.
Build Core Output
Parsing a CSV of 10 website URLs and formatting them into a perfectly syntactically valid sitemap.xml file
Submission
Project file, repository, design link, spreadsheet, report, or implementation artifact.
AI Review Focus
Checks whether the artifact is complete, structured, practical, and reviewable.
Document and Review
Explain key decisions, test XML Sitemap Formatter against the brief, and record fixes or limitations.
Submission
README, decision log, quality checklist, screenshots, or demo notes.
AI Review Focus
Checks reasoning quality, evidence of review, and portfolio presentation readiness.
Define Project Brief
Write the objective, scope, inputs, constraints, and acceptance criteria for 301 Redirect Mapping (Regex) in Digital Marketing Basics & SEO Fundamentals.
Submission
Brief document with objective, scope, assumptions, and acceptance criteria.
AI Review Focus
Checks clarity, scope, realism, and alignment with the selected course topic.
Plan Workflow
Break 301 Redirect Mapping (Regex) into milestones, required tools, source data, validation rules, and final output format.
Submission
Milestone checklist with tools, data requirements, and review plan.
AI Review Focus
Checks sequencing, tool fit, completeness, and execution readiness.
Build Core Output
Writing a Regular Expression that automatically redirects any old URL starting with /blog/2025/ to a new URL structure /articles/
Submission
Project file, repository, design link, spreadsheet, report, or implementation artifact.
AI Review Focus
Checks whether the artifact is complete, structured, practical, and reviewable.
Document and Review
Explain key decisions, test 301 Redirect Mapping (Regex) against the brief, and record fixes or limitations.
Submission
README, decision log, quality checklist, screenshots, or demo notes.
AI Review Focus
Checks reasoning quality, evidence of review, and portfolio presentation readiness.
Define Project Brief
Write the objective, scope, inputs, constraints, and acceptance criteria for Canonical Tag Logic in Digital Marketing Basics & SEO Fundamentals.
Submission
Brief document with objective, scope, assumptions, and acceptance criteria.
AI Review Focus
Checks clarity, scope, realism, and alignment with the selected course topic.
Plan Workflow
Break Canonical Tag Logic into milestones, required tools, source data, validation rules, and final output format.
Submission
Milestone checklist with tools, data requirements, and review plan.
AI Review Focus
Checks sequencing, tool fit, completeness, and execution readiness.
Build Core Output
Scanning a mock CSV of URLs and generating the exact HTML <link rel="canonical"> tag to prevent duplicate content penalties on paginated eCommerce pages
Submission
Project file, repository, design link, spreadsheet, report, or implementation artifact.
AI Review Focus
Checks whether the artifact is complete, structured, practical, and reviewable.
Document and Review
Explain key decisions, test Canonical Tag Logic against the brief, and record fixes or limitations.
Submission
README, decision log, quality checklist, screenshots, or demo notes.
AI Review Focus
Checks reasoning quality, evidence of review, and portfolio presentation readiness.
Define Project Brief
Write the objective, scope, inputs, constraints, and acceptance criteria for HTTP Status Code Analyzer in Digital Marketing Basics & SEO Fundamentals.
Submission
Brief document with objective, scope, assumptions, and acceptance criteria.
AI Review Focus
Checks clarity, scope, realism, and alignment with the selected course topic.
Plan Workflow
Break HTTP Status Code Analyzer into milestones, required tools, source data, validation rules, and final output format.
Submission
Milestone checklist with tools, data requirements, and review plan.
AI Review Focus
Checks sequencing, tool fit, completeness, and execution readiness.
Build Core Output
Parsing a raw server log (CSV) and isolating/flagging any URL that returns a 404 (Not Found) or 500 (Server Error) status
Submission
Project file, repository, design link, spreadsheet, report, or implementation artifact.
AI Review Focus
Checks whether the artifact is complete, structured, practical, and reviewable.
Document and Review
Explain key decisions, test HTTP Status Code Analyzer against the brief, and record fixes or limitations.
Submission
README, decision log, quality checklist, screenshots, or demo notes.
AI Review Focus
Checks reasoning quality, evidence of review, and portfolio presentation readiness.
Define Project Brief
Write the objective, scope, inputs, constraints, and acceptance criteria for Hreflang Tag Validator in Digital Marketing Basics & SEO Fundamentals.
Submission
Brief document with objective, scope, assumptions, and acceptance criteria.
AI Review Focus
Checks clarity, scope, realism, and alignment with the selected course topic.
Plan Workflow
Break Hreflang Tag Validator into milestones, required tools, source data, validation rules, and final output format.
Submission
Milestone checklist with tools, data requirements, and review plan.
AI Review Focus
Checks sequencing, tool fit, completeness, and execution readiness.
Build Core Output
Writing the exact HTML tags to tell Google that example.com/en/ is for English users and example.com/es/ is the alternate for Spanish users
Submission
Project file, repository, design link, spreadsheet, report, or implementation artifact.
AI Review Focus
Checks whether the artifact is complete, structured, practical, and reviewable.
Document and Review
Explain key decisions, test Hreflang Tag Validator against the brief, and record fixes or limitations.
Submission
README, decision log, quality checklist, screenshots, or demo notes.
AI Review Focus
Checks reasoning quality, evidence of review, and portfolio presentation readiness.
Define Project Brief
Write the objective, scope, inputs, constraints, and acceptance criteria for Crawl Budget Optimizer in Digital Marketing Basics & SEO Fundamentals.
Submission
Brief document with objective, scope, assumptions, and acceptance criteria.
AI Review Focus
Checks clarity, scope, realism, and alignment with the selected course topic.
Plan Workflow
Break Crawl Budget Optimizer into milestones, required tools, source data, validation rules, and final output format.
Submission
Milestone checklist with tools, data requirements, and review plan.
AI Review Focus
Checks sequencing, tool fit, completeness, and execution readiness.
Build Core Output
A script that flags parameterized URLs (e.g., ?sort=price&color=red) in a sitemap and removes them to prevent wasting Google’s crawl budget
Submission
Project file, repository, design link, spreadsheet, report, or implementation artifact.
AI Review Focus
Checks whether the artifact is complete, structured, practical, and reviewable.
Document and Review
Explain key decisions, test Crawl Budget Optimizer against the brief, and record fixes or limitations.
Submission
README, decision log, quality checklist, screenshots, or demo notes.
AI Review Focus
Checks reasoning quality, evidence of review, and portfolio presentation readiness.
Define Project Brief
Write the objective, scope, inputs, constraints, and acceptance criteria for Local Business Schema Markup in Digital Marketing Basics & SEO Fundamentals.
Submission
Brief document with objective, scope, assumptions, and acceptance criteria.
AI Review Focus
Checks clarity, scope, realism, and alignment with the selected course topic.
Plan Workflow
Break Local Business Schema Markup into milestones, required tools, source data, validation rules, and final output format.
Submission
Milestone checklist with tools, data requirements, and review plan.
AI Review Focus
Checks sequencing, tool fit, completeness, and execution readiness.
Build Core Output
Writing a flawless JSON-LD payload that feeds a business's Address, Phone Number, and Opening Hours directly into Google Maps
Submission
Project file, repository, design link, spreadsheet, report, or implementation artifact.
AI Review Focus
Checks whether the artifact is complete, structured, practical, and reviewable.
Document and Review
Explain key decisions, test Local Business Schema Markup against the brief, and record fixes or limitations.
Submission
README, decision log, quality checklist, screenshots, or demo notes.
AI Review Focus
Checks reasoning quality, evidence of review, and portfolio presentation readiness.
Define Project Brief
Write the objective, scope, inputs, constraints, and acceptance criteria for Product Review Schema in Digital Marketing Basics & SEO Fundamentals.
Submission
Brief document with objective, scope, assumptions, and acceptance criteria.
AI Review Focus
Checks clarity, scope, realism, and alignment with the selected course topic.
Plan Workflow
Break Product Review Schema into milestones, required tools, source data, validation rules, and final output format.
Submission
Milestone checklist with tools, data requirements, and review plan.
AI Review Focus
Checks sequencing, tool fit, completeness, and execution readiness.
Build Core Output
Formatting JSON-LD for an e-commerce product that includes the exact AggregateRating and PriceSpecification to trigger gold stars in search results
Submission
Project file, repository, design link, spreadsheet, report, or implementation artifact.
AI Review Focus
Checks whether the artifact is complete, structured, practical, and reviewable.
Document and Review
Explain key decisions, test Product Review Schema against the brief, and record fixes or limitations.
Submission
README, decision log, quality checklist, screenshots, or demo notes.
AI Review Focus
Checks reasoning quality, evidence of review, and portfolio presentation readiness.
Define Project Brief
Write the objective, scope, inputs, constraints, and acceptance criteria for Title Tag Pixel Width Truncator in Digital Marketing Basics & SEO Fundamentals.
Submission
Brief document with objective, scope, assumptions, and acceptance criteria.
AI Review Focus
Checks clarity, scope, realism, and alignment with the selected course topic.
Plan Workflow
Break Title Tag Pixel Width Truncator into milestones, required tools, source data, validation rules, and final output format.
Submission
Milestone checklist with tools, data requirements, and review plan.
AI Review Focus
Checks sequencing, tool fit, completeness, and execution readiness.
Build Core Output
Writing a script that checks a list of SEO Title Tags and flags any that exceed 60 characters or 580 pixels in width (which Google would cut off
Submission
Project file, repository, design link, spreadsheet, report, or implementation artifact.
AI Review Focus
Checks whether the artifact is complete, structured, practical, and reviewable.
Document and Review
Explain key decisions, test Title Tag Pixel Width Truncator against the brief, and record fixes or limitations.
Submission
README, decision log, quality checklist, screenshots, or demo notes.
AI Review Focus
Checks reasoning quality, evidence of review, and portfolio presentation readiness.
Define Project Brief
Write the objective, scope, inputs, constraints, and acceptance criteria for Meta Description Keyword Matcher in Digital Marketing Basics & SEO Fundamentals.
Submission
Brief document with objective, scope, assumptions, and acceptance criteria.
AI Review Focus
Checks clarity, scope, realism, and alignment with the selected course topic.
Plan Workflow
Break Meta Description Keyword Matcher into milestones, required tools, source data, validation rules, and final output format.
Submission
Milestone checklist with tools, data requirements, and review plan.
AI Review Focus
Checks sequencing, tool fit, completeness, and execution readiness.
Build Core Output
A script that scans a CSV of Meta Descriptions and fails any row where the exact target keyword is missing
Submission
Project file, repository, design link, spreadsheet, report, or implementation artifact.
AI Review Focus
Checks whether the artifact is complete, structured, practical, and reviewable.
Document and Review
Explain key decisions, test Meta Description Keyword Matcher against the brief, and record fixes or limitations.
Submission
README, decision log, quality checklist, screenshots, or demo notes.
AI Review Focus
Checks reasoning quality, evidence of review, and portfolio presentation readiness.
Define Project Brief
Write the objective, scope, inputs, constraints, and acceptance criteria for Heading (H1-H6) Hierarchy Auditor in Digital Marketing Basics & SEO Fundamentals.
Submission
Brief document with objective, scope, assumptions, and acceptance criteria.
AI Review Focus
Checks clarity, scope, realism, and alignment with the selected course topic.
Plan Workflow
Break Heading (H1-H6) Hierarchy Auditor into milestones, required tools, source data, validation rules, and final output format.
Submission
Milestone checklist with tools, data requirements, and review plan.
AI Review Focus
Checks sequencing, tool fit, completeness, and execution readiness.
Build Core Output
Parsing a raw HTML document and flagging a severe SEO error if the page has multiple <h1> tags or skips directly from <h2> to <h4>
Submission
Project file, repository, design link, spreadsheet, report, or implementation artifact.
AI Review Focus
Checks whether the artifact is complete, structured, practical, and reviewable.
Document and Review
Explain key decisions, test Heading (H1-H6) Hierarchy Auditor against the brief, and record fixes or limitations.
Submission
README, decision log, quality checklist, screenshots, or demo notes.
AI Review Focus
Checks reasoning quality, evidence of review, and portfolio presentation readiness.
Define Project Brief
Write the objective, scope, inputs, constraints, and acceptance criteria for Image Alt Text Missing Flag in Digital Marketing Basics & SEO Fundamentals.
Submission
Brief document with objective, scope, assumptions, and acceptance criteria.
AI Review Focus
Checks clarity, scope, realism, and alignment with the selected course topic.
Plan Workflow
Break Image Alt Text Missing Flag into milestones, required tools, source data, validation rules, and final output format.
Submission
Milestone checklist with tools, data requirements, and review plan.
AI Review Focus
Checks sequencing, tool fit, completeness, and execution readiness.
Build Core Output
Writing a Regex script to find all <img> tags in an HTML file that are missing the alt="" attribute required for accessibility and image SEO
Submission
Project file, repository, design link, spreadsheet, report, or implementation artifact.
AI Review Focus
Checks whether the artifact is complete, structured, practical, and reviewable.
Document and Review
Explain key decisions, test Image Alt Text Missing Flag against the brief, and record fixes or limitations.
Submission
README, decision log, quality checklist, screenshots, or demo notes.
AI Review Focus
Checks reasoning quality, evidence of review, and portfolio presentation readiness.
Define Project Brief
Write the objective, scope, inputs, constraints, and acceptance criteria for Keyword Density & Prominence Calculator in Digital Marketing Basics & SEO Fundamentals.
Submission
Brief document with objective, scope, assumptions, and acceptance criteria.
AI Review Focus
Checks clarity, scope, realism, and alignment with the selected course topic.
Plan Workflow
Break Keyword Density & Prominence Calculator into milestones, required tools, source data, validation rules, and final output format.
Submission
Milestone checklist with tools, data requirements, and review plan.
AI Review Focus
Checks sequencing, tool fit, completeness, and execution readiness.
Build Core Output
A Python script that analyzes a block of text, calculating the exact percentage of focus keywords and checking if it appears in the first 100 words
Submission
Project file, repository, design link, spreadsheet, report, or implementation artifact.
AI Review Focus
Checks whether the artifact is complete, structured, practical, and reviewable.
Document and Review
Explain key decisions, test Keyword Density & Prominence Calculator against the brief, and record fixes or limitations.
Submission
README, decision log, quality checklist, screenshots, or demo notes.
AI Review Focus
Checks reasoning quality, evidence of review, and portfolio presentation readiness.
Define Project Brief
Write the objective, scope, inputs, constraints, and acceptance criteria for Long-Tail Keyword Sorter in Digital Marketing Basics & SEO Fundamentals.
Submission
Brief document with objective, scope, assumptions, and acceptance criteria.
AI Review Focus
Checks clarity, scope, realism, and alignment with the selected course topic.
Plan Workflow
Break Long-Tail Keyword Sorter into milestones, required tools, source data, validation rules, and final output format.
Submission
Milestone checklist with tools, data requirements, and review plan.
AI Review Focus
Checks sequencing, tool fit, completeness, and execution readiness.
Build Core Output
Filtering a massive Ahrefs/SEMrush CSV export to only show queries containing 4 or more words, isolating high-intent traffic
Submission
Project file, repository, design link, spreadsheet, report, or implementation artifact.
AI Review Focus
Checks whether the artifact is complete, structured, practical, and reviewable.
Document and Review
Explain key decisions, test Long-Tail Keyword Sorter against the brief, and record fixes or limitations.
Submission
README, decision log, quality checklist, screenshots, or demo notes.
AI Review Focus
Checks reasoning quality, evidence of review, and portfolio presentation readiness.
Define Project Brief
Write the objective, scope, inputs, constraints, and acceptance criteria for Search Intent Classifier in Digital Marketing Basics & SEO Fundamentals.
Submission
Brief document with objective, scope, assumptions, and acceptance criteria.
AI Review Focus
Checks clarity, scope, realism, and alignment with the selected course topic.
Plan Workflow
Break Search Intent Classifier into milestones, required tools, source data, validation rules, and final output format.
Submission
Milestone checklist with tools, data requirements, and review plan.
AI Review Focus
Checks sequencing, tool fit, completeness, and execution readiness.
Build Core Output
Writing keyword-matching logic that categorizes a keyword as "Transactional" if it contains "buy/price/cheap" and "Informational" if it contains "how/what/guide"
Submission
Project file, repository, design link, spreadsheet, report, or implementation artifact.
AI Review Focus
Checks whether the artifact is complete, structured, practical, and reviewable.
Document and Review
Explain key decisions, test Search Intent Classifier against the brief, and record fixes or limitations.
Submission
README, decision log, quality checklist, screenshots, or demo notes.
AI Review Focus
Checks reasoning quality, evidence of review, and portfolio presentation readiness.
Define Project Brief
Write the objective, scope, inputs, constraints, and acceptance criteria for Keyword Opportunity Matrix (KEI) in Digital Marketing Basics & SEO Fundamentals.
Submission
Brief document with objective, scope, assumptions, and acceptance criteria.
AI Review Focus
Checks clarity, scope, realism, and alignment with the selected course topic.
Plan Workflow
Break Keyword Opportunity Matrix (KEI) into milestones, required tools, source data, validation rules, and final output format.
Submission
Milestone checklist with tools, data requirements, and review plan.
AI Review Focus
Checks sequencing, tool fit, completeness, and execution readiness.
Build Core Output
Calculating the Keyword Effectiveness Index by squaring the Search Volume and dividing it by the SEO Keyword Difficulty (KD) score
Submission
Project file, repository, design link, spreadsheet, report, or implementation artifact.
AI Review Focus
Checks whether the artifact is complete, structured, practical, and reviewable.
Document and Review
Explain key decisions, test Keyword Opportunity Matrix (KEI) against the brief, and record fixes or limitations.
Submission
README, decision log, quality checklist, screenshots, or demo notes.
AI Review Focus
Checks reasoning quality, evidence of review, and portfolio presentation readiness.
Define Project Brief
Write the objective, scope, inputs, constraints, and acceptance criteria for Search Volume Trend Extrapolator in Digital Marketing Basics & SEO Fundamentals.
Submission
Brief document with objective, scope, assumptions, and acceptance criteria.
AI Review Focus
Checks clarity, scope, realism, and alignment with the selected course topic.
Plan Workflow
Break Search Volume Trend Extrapolator into milestones, required tools, source data, validation rules, and final output format.
Submission
Milestone checklist with tools, data requirements, and review plan.
AI Review Focus
Checks sequencing, tool fit, completeness, and execution readiness.
Build Core Output
Calculating the Year-over-Year (YoY) growth percentage of a keyword based on a 12-month historical data CSV
Submission
Project file, repository, design link, spreadsheet, report, or implementation artifact.
AI Review Focus
Checks whether the artifact is complete, structured, practical, and reviewable.
Document and Review
Explain key decisions, test Search Volume Trend Extrapolator against the brief, and record fixes or limitations.
Submission
README, decision log, quality checklist, screenshots, or demo notes.
AI Review Focus
Checks reasoning quality, evidence of review, and portfolio presentation readiness.
Define Project Brief
Write the objective, scope, inputs, constraints, and acceptance criteria for Competitor Content Gap Analysis in Digital Marketing Basics & SEO Fundamentals.
Submission
Brief document with objective, scope, assumptions, and acceptance criteria.
AI Review Focus
Checks clarity, scope, realism, and alignment with the selected course topic.
Plan Workflow
Break Competitor Content Gap Analysis into milestones, required tools, source data, validation rules, and final output format.
Submission
Milestone checklist with tools, data requirements, and review plan.
AI Review Focus
Checks sequencing, tool fit, completeness, and execution readiness.
Build Core Output
Using VLOOKUP/Set Math to compare two CSVs and output a list of keywords that Competitor A ranks for, but your website does not
Submission
Project file, repository, design link, spreadsheet, report, or implementation artifact.
AI Review Focus
Checks whether the artifact is complete, structured, practical, and reviewable.
Document and Review
Explain key decisions, test Competitor Content Gap Analysis against the brief, and record fixes or limitations.
Submission
README, decision log, quality checklist, screenshots, or demo notes.
AI Review Focus
Checks reasoning quality, evidence of review, and portfolio presentation readiness.
Define Project Brief
Write the objective, scope, inputs, constraints, and acceptance criteria for LSI (Latent Semantic Indexing) Grouper in Digital Marketing Basics & SEO Fundamentals.
Submission
Brief document with objective, scope, assumptions, and acceptance criteria.
AI Review Focus
Checks clarity, scope, realism, and alignment with the selected course topic.
Plan Workflow
Break LSI (Latent Semantic Indexing) Grouper into milestones, required tools, source data, validation rules, and final output format.
Submission
Milestone checklist with tools, data requirements, and review plan.
AI Review Focus
Checks sequencing, tool fit, completeness, and execution readiness.
Build Core Output
Writing a script that groups semantic variations (e.g., "running shoes", "sneakers for jogging", "trail runners") into a single master cluster ID
Submission
Project file, repository, design link, spreadsheet, report, or implementation artifact.
AI Review Focus
Checks whether the artifact is complete, structured, practical, and reviewable.
Document and Review
Explain key decisions, test LSI (Latent Semantic Indexing) Grouper against the brief, and record fixes or limitations.
Submission
README, decision log, quality checklist, screenshots, or demo notes.
AI Review Focus
Checks reasoning quality, evidence of review, and portfolio presentation readiness.
Define Project Brief
Write the objective, scope, inputs, constraints, and acceptance criteria for Cannibalization Detector in Digital Marketing Basics & SEO Fundamentals.
Submission
Brief document with objective, scope, assumptions, and acceptance criteria.
AI Review Focus
Checks clarity, scope, realism, and alignment with the selected course topic.
Plan Workflow
Break Cannibalization Detector into milestones, required tools, source data, validation rules, and final output format.
Submission
Milestone checklist with tools, data requirements, and review plan.
AI Review Focus
Checks sequencing, tool fit, completeness, and execution readiness.
Build Core Output
Scanning a Google Search Console CSV and flagging if two different URLs from the same website are ranking for the exact same keyword
Submission
Project file, repository, design link, spreadsheet, report, or implementation artifact.
AI Review Focus
Checks whether the artifact is complete, structured, practical, and reviewable.
Document and Review
Explain key decisions, test Cannibalization Detector against the brief, and record fixes or limitations.
Submission
README, decision log, quality checklist, screenshots, or demo notes.
AI Review Focus
Checks reasoning quality, evidence of review, and portfolio presentation readiness.
Define Project Brief
Write the objective, scope, inputs, constraints, and acceptance criteria for UTM URL Builder Script in Digital Marketing Basics & SEO Fundamentals.
Submission
Brief document with objective, scope, assumptions, and acceptance criteria.
AI Review Focus
Checks clarity, scope, realism, and alignment with the selected course topic.
Plan Workflow
Break UTM URL Builder Script into milestones, required tools, source data, validation rules, and final output format.
Submission
Milestone checklist with tools, data requirements, and review plan.
AI Review Focus
Checks sequencing, tool fit, completeness, and execution readiness.
Build Core Output
Writing a script that takes a base URL and correctly appends utm_source, utm_medium, and utm_campaign without breaking the URL string
Submission
Project file, repository, design link, spreadsheet, report, or implementation artifact.
AI Review Focus
Checks whether the artifact is complete, structured, practical, and reviewable.
Document and Review
Explain key decisions, test UTM URL Builder Script against the brief, and record fixes or limitations.
Submission
README, decision log, quality checklist, screenshots, or demo notes.
AI Review Focus
Checks reasoning quality, evidence of review, and portfolio presentation readiness.
Define Project Brief
Write the objective, scope, inputs, constraints, and acceptance criteria for UTM Parameter Validator in Digital Marketing Basics & SEO Fundamentals.
Submission
Brief document with objective, scope, assumptions, and acceptance criteria.
AI Review Focus
Checks clarity, scope, realism, and alignment with the selected course topic.
Plan Workflow
Break UTM Parameter Validator into milestones, required tools, source data, validation rules, and final output format.
Submission
Milestone checklist with tools, data requirements, and review plan.
AI Review Focus
Checks sequencing, tool fit, completeness, and execution readiness.
Build Core Output
Scanning a list of social media links and flagging any that are missing the mandatory utm_medium parameter
Submission
Project file, repository, design link, spreadsheet, report, or implementation artifact.
AI Review Focus
Checks whether the artifact is complete, structured, practical, and reviewable.
Document and Review
Explain key decisions, test UTM Parameter Validator against the brief, and record fixes or limitations.
Submission
README, decision log, quality checklist, screenshots, or demo notes.
AI Review Focus
Checks reasoning quality, evidence of review, and portfolio presentation readiness.
Define Project Brief
Write the objective, scope, inputs, constraints, and acceptance criteria for Internal IP Exclusion Filter (Regex) in Digital Marketing Basics & SEO Fundamentals.
Submission
Brief document with objective, scope, assumptions, and acceptance criteria.
AI Review Focus
Checks clarity, scope, realism, and alignment with the selected course topic.
Plan Workflow
Break Internal IP Exclusion Filter (Regex) into milestones, required tools, source data, validation rules, and final output format.
Submission
Milestone checklist with tools, data requirements, and review plan.
AI Review Focus
Checks sequencing, tool fit, completeness, and execution readiness.
Build Core Output
Writing the exact Regular Expression needed in Google Analytics to block all traffic coming from the corporate office's IP address range
Submission
Project file, repository, design link, spreadsheet, report, or implementation artifact.
AI Review Focus
Checks whether the artifact is complete, structured, practical, and reviewable.
Document and Review
Explain key decisions, test Internal IP Exclusion Filter (Regex) against the brief, and record fixes or limitations.
Submission
README, decision log, quality checklist, screenshots, or demo notes.
AI Review Focus
Checks reasoning quality, evidence of review, and portfolio presentation readiness.
Define Project Brief
Write the objective, scope, inputs, constraints, and acceptance criteria for Cross-Domain Tracking Linker in Digital Marketing Basics & SEO Fundamentals.
Submission
Brief document with objective, scope, assumptions, and acceptance criteria.
AI Review Focus
Checks clarity, scope, realism, and alignment with the selected course topic.
Plan Workflow
Break Cross-Domain Tracking Linker into milestones, required tools, source data, validation rules, and final output format.
Submission
Milestone checklist with tools, data requirements, and review plan.
AI Review Focus
Checks sequencing, tool fit, completeness, and execution readiness.
Build Core Output
Generating the exact URL parameter required to track a user as they move from a main website (marketing.com) to a third-party checkout (payment.com
Submission
Project file, repository, design link, spreadsheet, report, or implementation artifact.
AI Review Focus
Checks whether the artifact is complete, structured, practical, and reviewable.
Document and Review
Explain key decisions, test Cross-Domain Tracking Linker against the brief, and record fixes or limitations.
Submission
README, decision log, quality checklist, screenshots, or demo notes.
AI Review Focus
Checks reasoning quality, evidence of review, and portfolio presentation readiness.
Define Project Brief
Write the objective, scope, inputs, constraints, and acceptance criteria for Affiliate Link Cloaking Rule in Digital Marketing Basics & SEO Fundamentals.
Submission
Brief document with objective, scope, assumptions, and acceptance criteria.
AI Review Focus
Checks clarity, scope, realism, and alignment with the selected course topic.
Plan Workflow
Break Affiliate Link Cloaking Rule into milestones, required tools, source data, validation rules, and final output format.
Submission
Milestone checklist with tools, data requirements, and review plan.
AI Review Focus
Checks sequencing, tool fit, completeness, and execution readiness.
Build Core Output
Configuring a server rewrite rule or JSON redirect to mask a messy, ugly affiliate link into a clean /go/product URL
Submission
Project file, repository, design link, spreadsheet, report, or implementation artifact.
AI Review Focus
Checks whether the artifact is complete, structured, practical, and reviewable.
Document and Review
Explain key decisions, test Affiliate Link Cloaking Rule against the brief, and record fixes or limitations.
Submission
README, decision log, quality checklist, screenshots, or demo notes.
AI Review Focus
Checks reasoning quality, evidence of review, and portfolio presentation readiness.
Define Project Brief
Write the objective, scope, inputs, constraints, and acceptance criteria for GA4 Custom Event JSON Payload in Digital Marketing Basics & SEO Fundamentals.
Submission
Brief document with objective, scope, assumptions, and acceptance criteria.
AI Review Focus
Checks clarity, scope, realism, and alignment with the selected course topic.
Plan Workflow
Break GA4 Custom Event JSON Payload into milestones, required tools, source data, validation rules, and final output format.
Submission
Milestone checklist with tools, data requirements, and review plan.
AI Review Focus
Checks sequencing, tool fit, completeness, and execution readiness.
Build Core Output
Formatting the exact JSON data payload to send to Google Analytics when a user clicks a "Download PDF" button
Submission
Project file, repository, design link, spreadsheet, report, or implementation artifact.
AI Review Focus
Checks whether the artifact is complete, structured, practical, and reviewable.
Document and Review
Explain key decisions, test GA4 Custom Event JSON Payload against the brief, and record fixes or limitations.
Submission
README, decision log, quality checklist, screenshots, or demo notes.
AI Review Focus
Checks reasoning quality, evidence of review, and portfolio presentation readiness.
Define Project Brief
Write the objective, scope, inputs, constraints, and acceptance criteria for First-Click vs. Last-Click Attribution in Digital Marketing Basics & SEO Fundamentals.
Submission
Brief document with objective, scope, assumptions, and acceptance criteria.
AI Review Focus
Checks clarity, scope, realism, and alignment with the selected course topic.
Plan Workflow
Break First-Click vs. Last-Click Attribution into milestones, required tools, source data, validation rules, and final output format.
Submission
Milestone checklist with tools, data requirements, and review plan.
AI Review Focus
Checks sequencing, tool fit, completeness, and execution readiness.
Build Core Output
A math problem: calculating the commission payout if a sale is split 40/60 between the first ad they clicked and the final email they opened
Submission
Project file, repository, design link, spreadsheet, report, or implementation artifact.
AI Review Focus
Checks whether the artifact is complete, structured, practical, and reviewable.
Document and Review
Explain key decisions, test First-Click vs. Last-Click Attribution against the brief, and record fixes or limitations.
Submission
README, decision log, quality checklist, screenshots, or demo notes.
AI Review Focus
Checks reasoning quality, evidence of review, and portfolio presentation readiness.
Define Project Brief
Write the objective, scope, inputs, constraints, and acceptance criteria for CTR (Click-Through Rate) Calculator in Digital Marketing Basics & SEO Fundamentals.
Submission
Brief document with objective, scope, assumptions, and acceptance criteria.
AI Review Focus
Checks clarity, scope, realism, and alignment with the selected course topic.
Plan Workflow
Break CTR (Click-Through Rate) Calculator into milestones, required tools, source data, validation rules, and final output format.
Submission
Milestone checklist with tools, data requirements, and review plan.
AI Review Focus
Checks sequencing, tool fit, completeness, and execution readiness.
Build Core Output
Calculating exact CTR percentages from a CSV containing 10,000 Impressions and 450 Clicks
Submission
Project file, repository, design link, spreadsheet, report, or implementation artifact.
AI Review Focus
Checks whether the artifact is complete, structured, practical, and reviewable.
Document and Review
Explain key decisions, test CTR (Click-Through Rate) Calculator against the brief, and record fixes or limitations.
Submission
README, decision log, quality checklist, screenshots, or demo notes.
AI Review Focus
Checks reasoning quality, evidence of review, and portfolio presentation readiness.
Define Project Brief
Write the objective, scope, inputs, constraints, and acceptance criteria for CRO Revenue Forecasting in Digital Marketing Basics & SEO Fundamentals.
Submission
Brief document with objective, scope, assumptions, and acceptance criteria.
AI Review Focus
Checks clarity, scope, realism, and alignment with the selected course topic.
Plan Workflow
Break CRO Revenue Forecasting into milestones, required tools, source data, validation rules, and final output format.
Submission
Milestone checklist with tools, data requirements, and review plan.
AI Review Focus
Checks sequencing, tool fit, completeness, and execution readiness.
Build Core Output
Given 50,000 monthly visitors and an Average Order Value of $100, calculating exactly how much revenue increases if the conversion rate jumps from 1.5% to 2.0%
Submission
Project file, repository, design link, spreadsheet, report, or implementation artifact.
AI Review Focus
Checks whether the artifact is complete, structured, practical, and reviewable.
Document and Review
Explain key decisions, test CRO Revenue Forecasting against the brief, and record fixes or limitations.
Submission
README, decision log, quality checklist, screenshots, or demo notes.
AI Review Focus
Checks reasoning quality, evidence of review, and portfolio presentation readiness.
Define Project Brief
Write the objective, scope, inputs, constraints, and acceptance criteria for A/B Test Statistical Significance in Digital Marketing Basics & SEO Fundamentals.
Submission
Brief document with objective, scope, assumptions, and acceptance criteria.
AI Review Focus
Checks clarity, scope, realism, and alignment with the selected course topic.
Plan Workflow
Break A/B Test Statistical Significance into milestones, required tools, source data, validation rules, and final output format.
Submission
Milestone checklist with tools, data requirements, and review plan.
AI Review Focus
Checks sequencing, tool fit, completeness, and execution readiness.
Build Core Output
Calculating the math to prove if Landing Page B (25 conversions / 1000 views) is statistically better than Landing Page A (20 conversions / 1000 views
Submission
Project file, repository, design link, spreadsheet, report, or implementation artifact.
AI Review Focus
Checks whether the artifact is complete, structured, practical, and reviewable.
Document and Review
Explain key decisions, test A/B Test Statistical Significance against the brief, and record fixes or limitations.
Submission
README, decision log, quality checklist, screenshots, or demo notes.
AI Review Focus
Checks reasoning quality, evidence of review, and portfolio presentation readiness.
Define Project Brief
Write the objective, scope, inputs, constraints, and acceptance criteria for Bounce Rate vs. Exit Rate Analyzer in Digital Marketing Basics & SEO Fundamentals.
Submission
Brief document with objective, scope, assumptions, and acceptance criteria.
AI Review Focus
Checks clarity, scope, realism, and alignment with the selected course topic.
Plan Workflow
Break Bounce Rate vs. Exit Rate Analyzer into milestones, required tools, source data, validation rules, and final output format.
Submission
Milestone checklist with tools, data requirements, and review plan.
AI Review Focus
Checks sequencing, tool fit, completeness, and execution readiness.
Build Core Output
Writing logic to differentiate the two metrics: finding pages that have a high Exit Rate but a low Bounce Rate
Submission
Project file, repository, design link, spreadsheet, report, or implementation artifact.
AI Review Focus
Checks whether the artifact is complete, structured, practical, and reviewable.
Document and Review
Explain key decisions, test Bounce Rate vs. Exit Rate Analyzer against the brief, and record fixes or limitations.
Submission
README, decision log, quality checklist, screenshots, or demo notes.
AI Review Focus
Checks reasoning quality, evidence of review, and portfolio presentation readiness.
Define Project Brief
Write the objective, scope, inputs, constraints, and acceptance criteria for Customer Acquisition Cost (CAC) to LTV Ratio in Digital Marketing Basics & SEO Fundamentals.
Submission
Brief document with objective, scope, assumptions, and acceptance criteria.
AI Review Focus
Checks clarity, scope, realism, and alignment with the selected course topic.
Plan Workflow
Break Customer Acquisition Cost (CAC) to LTV Ratio into milestones, required tools, source data, validation rules, and final output format.
Submission
Milestone checklist with tools, data requirements, and review plan.
AI Review Focus
Checks sequencing, tool fit, completeness, and execution readiness.
Build Core Output
Calculating if a marketing channel is profitable by ensuring the Lifetime Value (LTV) is at least 3x the CAC
Submission
Project file, repository, design link, spreadsheet, report, or implementation artifact.
AI Review Focus
Checks whether the artifact is complete, structured, practical, and reviewable.
Document and Review
Explain key decisions, test Customer Acquisition Cost (CAC) to LTV Ratio against the brief, and record fixes or limitations.
Submission
README, decision log, quality checklist, screenshots, or demo notes.
AI Review Focus
Checks reasoning quality, evidence of review, and portfolio presentation readiness.
Define Project Brief
Write the objective, scope, inputs, constraints, and acceptance criteria for Traffic Drop Diagnoser in Digital Marketing Basics & SEO Fundamentals.
Submission
Brief document with objective, scope, assumptions, and acceptance criteria.
AI Review Focus
Checks clarity, scope, realism, and alignment with the selected course topic.
Plan Workflow
Break Traffic Drop Diagnoser into milestones, required tools, source data, validation rules, and final output format.
Submission
Milestone checklist with tools, data requirements, and review plan.
AI Review Focus
Checks sequencing, tool fit, completeness, and execution readiness.
Build Core Output
Comparing two Google Analytics CSVs (Month 1 vs Month 2) and writing a script to isolate exactly which traffic channel (Organic, Direct, or Paid) caused a 15% drop
Submission
Project file, repository, design link, spreadsheet, report, or implementation artifact.
AI Review Focus
Checks whether the artifact is complete, structured, practical, and reviewable.
Document and Review
Explain key decisions, test Traffic Drop Diagnoser against the brief, and record fixes or limitations.
Submission
README, decision log, quality checklist, screenshots, or demo notes.
AI Review Focus
Checks reasoning quality, evidence of review, and portfolio presentation readiness.
Define Project Brief
Write the objective, scope, inputs, constraints, and acceptance criteria for Engagement Rate Math (GA4) in Digital Marketing Basics & SEO Fundamentals.
Submission
Brief document with objective, scope, assumptions, and acceptance criteria.
AI Review Focus
Checks clarity, scope, realism, and alignment with the selected course topic.
Plan Workflow
Break Engagement Rate Math (GA4) into milestones, required tools, source data, validation rules, and final output format.
Submission
Milestone checklist with tools, data requirements, and review plan.
AI Review Focus
Checks sequencing, tool fit, completeness, and execution readiness.
Build Core Output
Calculating the modern GA4 Engagement Rate by dividing "Engaged Sessions" (users who stayed 10+ seconds) by "Total Sessions"
Submission
Project file, repository, design link, spreadsheet, report, or implementation artifact.
AI Review Focus
Checks whether the artifact is complete, structured, practical, and reviewable.
Document and Review
Explain key decisions, test Engagement Rate Math (GA4) against the brief, and record fixes or limitations.
Submission
README, decision log, quality checklist, screenshots, or demo notes.
AI Review Focus
Checks reasoning quality, evidence of review, and portfolio presentation readiness.
Define Project Brief
Write the objective, scope, inputs, constraints, and acceptance criteria for SPF Record Generator in Digital Marketing Basics & SEO Fundamentals.
Submission
Brief document with objective, scope, assumptions, and acceptance criteria.
AI Review Focus
Checks clarity, scope, realism, and alignment with the selected course topic.
Plan Workflow
Break SPF Record Generator into milestones, required tools, source data, validation rules, and final output format.
Submission
Milestone checklist with tools, data requirements, and review plan.
AI Review Focus
Checks sequencing, tool fit, completeness, and execution readiness.
Build Core Output
Writing the exact DNS TXT record required to authorize Google Workspace (_spf.google.com) to send emails on behalf of a domain
Submission
Project file, repository, design link, spreadsheet, report, or implementation artifact.
AI Review Focus
Checks whether the artifact is complete, structured, practical, and reviewable.
Document and Review
Explain key decisions, test SPF Record Generator against the brief, and record fixes or limitations.
Submission
README, decision log, quality checklist, screenshots, or demo notes.
AI Review Focus
Checks reasoning quality, evidence of review, and portfolio presentation readiness.
Define Project Brief
Write the objective, scope, inputs, constraints, and acceptance criteria for Hard Bounce Scrubbing Script in Digital Marketing Basics & SEO Fundamentals.
Submission
Brief document with objective, scope, assumptions, and acceptance criteria.
AI Review Focus
Checks clarity, scope, realism, and alignment with the selected course topic.
Plan Workflow
Break Hard Bounce Scrubbing Script into milestones, required tools, source data, validation rules, and final output format.
Submission
Milestone checklist with tools, data requirements, and review plan.
AI Review Focus
Checks sequencing, tool fit, completeness, and execution readiness.
Build Core Output
Writing logic that scans an email campaign export and permanently deletes any email address that returned a "550 Mailbox Not Found" error
Submission
Project file, repository, design link, spreadsheet, report, or implementation artifact.
AI Review Focus
Checks whether the artifact is complete, structured, practical, and reviewable.
Document and Review
Explain key decisions, test Hard Bounce Scrubbing Script against the brief, and record fixes or limitations.
Submission
README, decision log, quality checklist, screenshots, or demo notes.
AI Review Focus
Checks reasoning quality, evidence of review, and portfolio presentation readiness.
Define Project Brief
Write the objective, scope, inputs, constraints, and acceptance criteria for Email Deliverability Math in Digital Marketing Basics & SEO Fundamentals.
Submission
Brief document with objective, scope, assumptions, and acceptance criteria.
AI Review Focus
Checks clarity, scope, realism, and alignment with the selected course topic.
Plan Workflow
Break Email Deliverability Math into milestones, required tools, source data, validation rules, and final output format.
Submission
Milestone checklist with tools, data requirements, and review plan.
AI Review Focus
Checks sequencing, tool fit, completeness, and execution readiness.
Build Core Output
Calculating the true Open Rate by subtracting the Bounced Emails from the Total Sent, then dividing the Unique Opens by that number
Submission
Project file, repository, design link, spreadsheet, report, or implementation artifact.
AI Review Focus
Checks whether the artifact is complete, structured, practical, and reviewable.
Document and Review
Explain key decisions, test Email Deliverability Math against the brief, and record fixes or limitations.
Submission
README, decision log, quality checklist, screenshots, or demo notes.
AI Review Focus
Checks reasoning quality, evidence of review, and portfolio presentation readiness.
Define Project Brief
Write the objective, scope, inputs, constraints, and acceptance criteria for Subject Line Spam Trigger Checker in Digital Marketing Basics & SEO Fundamentals.
Submission
Brief document with objective, scope, assumptions, and acceptance criteria.
AI Review Focus
Checks clarity, scope, realism, and alignment with the selected course topic.
Plan Workflow
Break Subject Line Spam Trigger Checker into milestones, required tools, source data, validation rules, and final output format.
Submission
Milestone checklist with tools, data requirements, and review plan.
AI Review Focus
Checks sequencing, tool fit, completeness, and execution readiness.
Build Core Output
Writing a Regex script that flags high-risk spam words (e.g., "Free $$$", "Urgent", "No Credit Check") in a list of proposed subject lines
Submission
Project file, repository, design link, spreadsheet, report, or implementation artifact.
AI Review Focus
Checks whether the artifact is complete, structured, practical, and reviewable.
Document and Review
Explain key decisions, test Subject Line Spam Trigger Checker against the brief, and record fixes or limitations.
Submission
README, decision log, quality checklist, screenshots, or demo notes.
AI Review Focus
Checks reasoning quality, evidence of review, and portfolio presentation readiness.
Define Project Brief
Write the objective, scope, inputs, constraints, and acceptance criteria for Dynamic Merge Tag Injection in Digital Marketing Basics & SEO Fundamentals.
Submission
Brief document with objective, scope, assumptions, and acceptance criteria.
AI Review Focus
Checks clarity, scope, realism, and alignment with the selected course topic.
Plan Workflow
Break Dynamic Merge Tag Injection into milestones, required tools, source data, validation rules, and final output format.
Submission
Milestone checklist with tools, data requirements, and review plan.
AI Review Focus
Checks sequencing, tool fit, completeness, and execution readiness.
Build Core Output
Writing a script that safely replaces {{first_name}} in an email HTML file with data from a CSV, and inserts "Customer" if the field is blank
Submission
Project file, repository, design link, spreadsheet, report, or implementation artifact.
AI Review Focus
Checks whether the artifact is complete, structured, practical, and reviewable.
Document and Review
Explain key decisions, test Dynamic Merge Tag Injection against the brief, and record fixes or limitations.
Submission
README, decision log, quality checklist, screenshots, or demo notes.
AI Review Focus
Checks reasoning quality, evidence of review, and portfolio presentation readiness.
Define Project Brief
Write the objective, scope, inputs, constraints, and acceptance criteria for List Segmentation Logic (JSON) in Digital Marketing Basics & SEO Fundamentals.
Submission
Brief document with objective, scope, assumptions, and acceptance criteria.
AI Review Focus
Checks clarity, scope, realism, and alignment with the selected course topic.
Plan Workflow
Break List Segmentation Logic (JSON) into milestones, required tools, source data, validation rules, and final output format.
Submission
Milestone checklist with tools, data requirements, and review plan.
AI Review Focus
Checks sequencing, tool fit, completeness, and execution readiness.
Build Core Output
Writing the automation rule: IF Last_Purchase_Date > 90 Days AND Total_Spend > $500 THEN Apply Tag "High-Value Winback"
Submission
Project file, repository, design link, spreadsheet, report, or implementation artifact.
AI Review Focus
Checks whether the artifact is complete, structured, practical, and reviewable.
Document and Review
Explain key decisions, test List Segmentation Logic (JSON) against the brief, and record fixes or limitations.
Submission
README, decision log, quality checklist, screenshots, or demo notes.
AI Review Focus
Checks reasoning quality, evidence of review, and portfolio presentation readiness.
Define Project Brief
Write the objective, scope, inputs, constraints, and acceptance criteria for DMARC Policy Configuration in Digital Marketing Basics & SEO Fundamentals.
Submission
Brief document with objective, scope, assumptions, and acceptance criteria.
AI Review Focus
Checks clarity, scope, realism, and alignment with the selected course topic.
Plan Workflow
Break DMARC Policy Configuration into milestones, required tools, source data, validation rules, and final output format.
Submission
Milestone checklist with tools, data requirements, and review plan.
AI Review Focus
Checks sequencing, tool fit, completeness, and execution readiness.
Build Core Output
Writing a strict p=reject DMARC DNS record to prevent hackers from spoofing the company's domain
Submission
Project file, repository, design link, spreadsheet, report, or implementation artifact.
AI Review Focus
Checks whether the artifact is complete, structured, practical, and reviewable.
Document and Review
Explain key decisions, test DMARC Policy Configuration against the brief, and record fixes or limitations.
Submission
README, decision log, quality checklist, screenshots, or demo notes.
AI Review Focus
Checks reasoning quality, evidence of review, and portfolio presentation readiness.
Define Project Brief
Write the objective, scope, inputs, constraints, and acceptance criteria for Max CPC (Cost-Per-Click) Calculator in Digital Marketing Basics & SEO Fundamentals.
Submission
Brief document with objective, scope, assumptions, and acceptance criteria.
AI Review Focus
Checks clarity, scope, realism, and alignment with the selected course topic.
Plan Workflow
Break Max CPC (Cost-Per-Click) Calculator into milestones, required tools, source data, validation rules, and final output format.
Submission
Milestone checklist with tools, data requirements, and review plan.
AI Review Focus
Checks sequencing, tool fit, completeness, and execution readiness.
Build Core Output
Calculating the absolute maximum you can bid on a keyword if your Target Cost-Per-Acquisition (CPA) is $50 and your landing page converts at 5%
Submission
Project file, repository, design link, spreadsheet, report, or implementation artifact.
AI Review Focus
Checks whether the artifact is complete, structured, practical, and reviewable.
Document and Review
Explain key decisions, test Max CPC (Cost-Per-Click) Calculator against the brief, and record fixes or limitations.
Submission
README, decision log, quality checklist, screenshots, or demo notes.
AI Review Focus
Checks reasoning quality, evidence of review, and portfolio presentation readiness.
Define Project Brief
Write the objective, scope, inputs, constraints, and acceptance criteria for Quality Score Impact Analyzer in Digital Marketing Basics & SEO Fundamentals.
Submission
Brief document with objective, scope, assumptions, and acceptance criteria.
AI Review Focus
Checks clarity, scope, realism, and alignment with the selected course topic.
Plan Workflow
Break Quality Score Impact Analyzer into milestones, required tools, source data, validation rules, and final output format.
Submission
Milestone checklist with tools, data requirements, and review plan.
AI Review Focus
Checks sequencing, tool fit, completeness, and execution readiness.
Build Core Output
Mathematical proof: Calculating how a competitor with a $2.00 bid but a 10/10 Quality Score outranks you even if you bid $4.00 with a 3/10 Quality Score
Submission
Project file, repository, design link, spreadsheet, report, or implementation artifact.
AI Review Focus
Checks whether the artifact is complete, structured, practical, and reviewable.
Document and Review
Explain key decisions, test Quality Score Impact Analyzer against the brief, and record fixes or limitations.
Submission
README, decision log, quality checklist, screenshots, or demo notes.
AI Review Focus
Checks reasoning quality, evidence of review, and portfolio presentation readiness.
Define Project Brief
Write the objective, scope, inputs, constraints, and acceptance criteria for ROAS (Return on Ad Spend) Targeter in Digital Marketing Basics & SEO Fundamentals.
Submission
Brief document with objective, scope, assumptions, and acceptance criteria.
AI Review Focus
Checks clarity, scope, realism, and alignment with the selected course topic.
Plan Workflow
Break ROAS (Return on Ad Spend) Targeter into milestones, required tools, source data, validation rules, and final output format.
Submission
Milestone checklist with tools, data requirements, and review plan.
AI Review Focus
Checks sequencing, tool fit, completeness, and execution readiness.
Build Core Output
Calculating the exact ROAS percentage achieved if you spent $5,000 on Google Ads and generated $22,500 in sales
Submission
Project file, repository, design link, spreadsheet, report, or implementation artifact.
AI Review Focus
Checks whether the artifact is complete, structured, practical, and reviewable.
Document and Review
Explain key decisions, test ROAS (Return on Ad Spend) Targeter against the brief, and record fixes or limitations.
Submission
README, decision log, quality checklist, screenshots, or demo notes.
AI Review Focus
Checks reasoning quality, evidence of review, and portfolio presentation readiness.
Define Project Brief
Write the objective, scope, inputs, constraints, and acceptance criteria for Negative Keyword Conflict Checker in Digital Marketing Basics & SEO Fundamentals.
Submission
Brief document with objective, scope, assumptions, and acceptance criteria.
AI Review Focus
Checks clarity, scope, realism, and alignment with the selected course topic.
Plan Workflow
Break Negative Keyword Conflict Checker into milestones, required tools, source data, validation rules, and final output format.
Submission
Milestone checklist with tools, data requirements, and review plan.
AI Review Focus
Checks sequencing, tool fit, completeness, and execution readiness.
Build Core Output
A script that scans a Google Ads account and flags an error if a "Negative Keyword" is accidentally blocking one of your most profitable "Exact Match" keywords
Submission
Project file, repository, design link, spreadsheet, report, or implementation artifact.
AI Review Focus
Checks whether the artifact is complete, structured, practical, and reviewable.
Document and Review
Explain key decisions, test Negative Keyword Conflict Checker against the brief, and record fixes or limitations.
Submission
README, decision log, quality checklist, screenshots, or demo notes.
AI Review Focus
Checks reasoning quality, evidence of review, and portfolio presentation readiness.
Define Project Brief
Write the objective, scope, inputs, constraints, and acceptance criteria for Ad Copy Character Limit Validator in Digital Marketing Basics & SEO Fundamentals.
Submission
Brief document with objective, scope, assumptions, and acceptance criteria.
AI Review Focus
Checks clarity, scope, realism, and alignment with the selected course topic.
Plan Workflow
Break Ad Copy Character Limit Validator into milestones, required tools, source data, validation rules, and final output format.
Submission
Milestone checklist with tools, data requirements, and review plan.
AI Review Focus
Checks sequencing, tool fit, completeness, and execution readiness.
Build Core Output
Scanning a CSV of proposed Google Ads and failing any row where Headline 1 exceeds 30 characters or Description 1 exceeds 90 characters
Submission
Project file, repository, design link, spreadsheet, report, or implementation artifact.
AI Review Focus
Checks whether the artifact is complete, structured, practical, and reviewable.
Document and Review
Explain key decisions, test Ad Copy Character Limit Validator against the brief, and record fixes or limitations.
Submission
README, decision log, quality checklist, screenshots, or demo notes.
AI Review Focus
Checks reasoning quality, evidence of review, and portfolio presentation readiness.
Define Project Brief
Write the objective, scope, inputs, constraints, and acceptance criteria for Daily Budget Pacing Formula in Digital Marketing Basics & SEO Fundamentals.
Submission
Brief document with objective, scope, assumptions, and acceptance criteria.
AI Review Focus
Checks clarity, scope, realism, and alignment with the selected course topic.
Plan Workflow
Break Daily Budget Pacing Formula into milestones, required tools, source data, validation rules, and final output format.
Submission
Milestone checklist with tools, data requirements, and review plan.
AI Review Focus
Checks sequencing, tool fit, completeness, and execution readiness.
Build Core Output
Writing a script that checks month-to-date spend on the 15th of the month, and calculates the exact daily budget required to hit a strict $10,000 cap by the 30th
Submission
Project file, repository, design link, spreadsheet, report, or implementation artifact.
AI Review Focus
Checks whether the artifact is complete, structured, practical, and reviewable.
Document and Review
Explain key decisions, test Daily Budget Pacing Formula against the brief, and record fixes or limitations.
Submission
README, decision log, quality checklist, screenshots, or demo notes.
AI Review Focus
Checks reasoning quality, evidence of review, and portfolio presentation readiness.
Define Project Brief
Write the objective, scope, inputs, constraints, and acceptance criteria for Automated Bid Adjustment Rule (JSON) in Digital Marketing Basics & SEO Fundamentals.
Submission
Brief document with objective, scope, assumptions, and acceptance criteria.
AI Review Focus
Checks clarity, scope, realism, and alignment with the selected course topic.
Plan Workflow
Break Automated Bid Adjustment Rule (JSON) into milestones, required tools, source data, validation rules, and final output format.
Submission
Milestone checklist with tools, data requirements, and review plan.
AI Review Focus
Checks sequencing, tool fit, completeness, and execution readiness.
Build Core Output
Writing the Google Ads script logic: IF CPA > $100 AND Conversions = 0 THEN Decrease Bid by 25%
Submission
Project file, repository, design link, spreadsheet, report, or implementation artifact.
AI Review Focus
Checks whether the artifact is complete, structured, practical, and reviewable.
Document and Review
Explain key decisions, test Automated Bid Adjustment Rule (JSON) against the brief, and record fixes or limitations.
Submission
README, decision log, quality checklist, screenshots, or demo notes.
AI Review Focus
Checks reasoning quality, evidence of review, and portfolio presentation readiness.
Define Project Brief
Write the objective, scope, inputs, constraints, and acceptance criteria for Match Type Formatting (Regex) in Digital Marketing Basics & SEO Fundamentals.
Submission
Brief document with objective, scope, assumptions, and acceptance criteria.
AI Review Focus
Checks clarity, scope, realism, and alignment with the selected course topic.
Plan Workflow
Break Match Type Formatting (Regex) into milestones, required tools, source data, validation rules, and final output format.
Submission
Milestone checklist with tools, data requirements, and review plan.
AI Review Focus
Checks sequencing, tool fit, completeness, and execution readiness.
Build Core Output
Writing a script that takes a raw list of keywords and outputs three formatted versions for Google Ads upload: [Exact Match], "Phrase Match", and Broad Match
Submission
Project file, repository, design link, spreadsheet, report, or implementation artifact.
AI Review Focus
Checks whether the artifact is complete, structured, practical, and reviewable.
Document and Review
Explain key decisions, test Match Type Formatting (Regex) against the brief, and record fixes or limitations.
Submission
README, decision log, quality checklist, screenshots, or demo notes.
AI Review Focus
Checks reasoning quality, evidence of review, and portfolio presentation readiness.
Why Choose This Course
Strong reasons learners choose this track over passive learning
Clear, high-signal benefits designed to make the decision easier and faster.
Guided Practical Workflow
The track breaks Digital Marketing Basics & SEO Fundamentals into clear tasks, checkpoints, and submission expectations.
Career-Relevant Output
You finish with a concrete project artifact that helps show your learning progress.
Structured Internship Path
The program is organized by tier, duration, and portfolio requirements so learners know exactly what to complete.
Social Proof
Real learner signals that build trust before they enroll
Testimonial cards designed to feel credible, clear, and easy to scan.
“
A
Aarav Mehta
Business & Management Learner
Business & Marketing
The structure helped me understand Digital Marketing Basics & SEO Fundamentals through practical tasks and clear checkpoints.
“
N
Nisha Kapoor
College Student
Business & Marketing
I liked that every module ended with something concrete to submit, review, and improve.
FAQs
Clear answers for the final questions learners usually ask
Short, direct answers that remove hesitation without slowing down the decision.
No. The beginner tier starts with foundations and then moves into applied tasks.
Yes. The curriculum is organized around structured assignments, submissions, and reviewable portfolio outputs.
This is a 45 Days Beginner tier track with 3 Portfolio Projects Required.
Final Step
Ready to start your journey?
Join a structured learning path built to turn clarity into output and output into confidence.
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